Me and my my dad at an Oregon State football game

About Me

Hey, I’m Griffin McCormack, founder of Famecrafter. I’m not a career realtor, but I am obsessed with systems, productivity, and solving problems that keep people from focusing on what matters most.

I first stumbled across Notion in college, using it to manage classes, assignments, and life in general. It wasn’t long before I realized it had potential far beyond school. At the same time, I was watching my mom — a realtor — constantly battle scattered apps, sticky notes, and rigid CRMs that never really fit her workflow.

That’s when it clicked:
Why not take the flexibility of Notion and turn it into a business command center for realtors?

My Mission

Famecrafter was born from one simple goal:
Make running a real estate business simpler, smarter, and stress-free.

I believe your system should:

  • Work your way — no limits on what you can track.

  • Be consistent — because the best system is the one you actually use.

  • Save you time — so you can focus on people, not paperwork.

My Philosophy

Most tools out there are “cookie-cutter.” They force realtors to squeeze their business into someone else’s box. I see it differently:

  • A system should adapt to you.

  • It should grow with your business.

  • It should be so natural you want to use it every day.

That’s what I’ve built with Famecrafter — a Notion-based system that puts everything in one place: CRM, to-dos, calendar, SOPs, templates, and more.

Where I’m Headed

Right now, Famecrafter is just me — entrepreneurial, scrappy, and building from the ground up. But my vision is to turn this into something bigger: a company with a team dedicated to helping realtors everywhere take control of their systems and win back their time.

A Personal Note

Outside of building Famecrafter, I’m a student at Oregon State University studying business, and a proud member of the Pi Kappa Alpha fraternity. It’s from these experiences — balancing academics, leadership, and projects — that I’ve learned the power of systems that keep you consistent and focused.

Famecrafter is my way of taking that same clarity and handing it to realtors.